Experienced and independent advisors delivering pragmatic results
Engelbert Halm
Founder & CEO
Strategy, governance and leadership advisor with over 25 years of international experience.
Focus on decision architecture, governance-led growth, market entry and executive accountability.
Trusted sparring partner to boards and senior leadership in complex transformation and go-to-market situations.
Gül Yazici
COO | Commercial & Go-to-Market Lead
Senior commercial executive with 20+ years of international experience.
Responsible for all sales-oriented projects, market entry, brand introduction, commercial strategy and execution enablement.
Deep expertise in building scalable sales structures, optimizing go-to-market models and translating strategy into revenue.
We work as a core leadership team with a tailored network of experts.
For each mandate, we assemble the best-fit specialists from our trusted network — aligned to the client's objectives, context and risk profile. Accountability remains with HAYCON.
In Depth
Deep experience, sharp judgment and cross-industry perspective.
At Eye-Level
Side-by-side collaboration with executives — pragmatic, direct, accountable.
With Integrity
Independent advice focused on long-term value, not short-term wins.
Curated Expert Network
International, highly specialized experts — selected per mandate, for maximum quality and relevance.
Advisors must be fit for the journey — but never drive it.
ENGELBERT A. HALM
Board-Level Transformation & Governance Leader
I am engaged when regulated, politically exposed or capital-intensive systems must be stabilized, restructured or repositioned.
WHAT I AM USED FOR
Governance and decision-making in complex, regulated environments
Market liberalization and stakeholder-heavy transformations
Capital allocation, risk containment and board-level crisis navigation
Shareholder representation and politically sensitive negotiations
WHERE I ADD IMMEDIATE VALUE
Boards facing regulatory pressure, fragmentation or loss of control
Situations where operational reality collides with political constraints
Organizations requiring independent, non-executive authority with execution depth
International board and shareholder mandates (Europe & North America)
PROFILE
Board Member · Non-Executive Director · Senior Advisor
Essen, Germany · engelbert.halm@haycon-international.com
GÜLSÜN YAZICI
Executive Profile | International Market Entry & Commercial Operations
Gülsün Yazici is a commercially driven operations and market-entry executive with hands-on experience in launching, structuring and governing products in regulated environments across Europe and Turkey.
She is typically engaged where market entry, regulatory compliance, go-to-market execution and operational discipline must work together under real-world constraints.
CORE VALUE PROPOSITION
International market entry and cross-border structuring (EU & Turkey)
Regulatory governance and compliance for cosmetics, beauty devices and consumer products
Go-to-market execution, sales promotion and channel access
Early risk detection in certification, liability and payment structures
Reliable execution in complex, multi-stakeholder environments
WHAT SHE IS KNOWN FOR
Translating regulatory requirements into executable commercial structures
Structuring market entry for manufacturers without in-house governance expertise
Building trust with partners, retailers and regulators
Stopping deals when risk outweighs commercial upside
PROFILE
Commercial & Operations Executive
HAYCON International
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